WhiteHawk releases CyberPath Decision Engine 2.0
WhiteHawk Limited (ASX:WHK) this morning announced the release of version 2.0 of its CyberPath Decision Engine, an online cyber security business risk identification tool.
WhiteHawk is the first global online cyber security exchange enabling small-to-medium businesses (SMB) to take smart action against cyber-crime and fraud.
The Decision Engine utilises patent pending artificial intelligence and machine learning technology to identify a company’s cyber security comparative risk profile, and drive transaction activity on the WhiteHawk Exchange.
Building on its established capabilities in identifying a customer’s industry and the size and scope of associated risks, version 2.0 offers a more advanced, individualised approach to evaluating risks specific to the business, which involves understanding their cyber security maturity level and determining what types of solution sets a customer is best equipped to handle.
As WHK is learning more every day about their SMB customers through its machine learning decision engine, the approach will continue to be refined and further tailored to each individual customer.
The Decision Engine questionnaire, known as CyberPath, has been revamped in version 2.0, offering a new look and feel to enhance the online user experience. Information from the questionnaire feeds the Decision Engine in real time to provide customers with three bundle options — Basic, Balanced, and Advanced. These bundle options are tailored to the customer and provide a holistic package for even the most non-technical purchaser:
1. The Basic bundle is the bare minimum needed ‘to lock the windows and doors’.
2. The Balanced set of options is the best practice approach.
3. The Advanced bundle addresses all known sector regulations, threat vectors, prevention, mitigation, and response — at affordable price points.
Overall this is an early stage play and as such any investment decision should be made with caution and professional financial advice should be sought.
Terry Roberts, Executive Chair of WHK, said, “Version 2.0 of our Decision Engine is a meaningful milestone that our team has been diligently working toward for the past few months and we are very excited for it to be up and running within the WhiteHawk Exchange. This technology further differentiates our online offering and enables a fully customised set of buying options and online automated sales. Importantly, the new Decision Engine offers our customers a more efficient and effective online experience designed to drive increased transaction activity and conversion rates.”