New version of Shopping Ninja released
Shopping Ninja is Australia’s first price comparison browser extension. I can be used through a desktop browser or as through a mobile app, it is free to download and use.
This newest version contains new user flow changes to improve customer satisfaction, email sign-ups and user engagement.
This latest update in IVO’s Shopping Ninja technology makes it easier for new users to download the app and browser extension. The more streamlined process allows for a greater user experience and is aimed driving stronger user engagement.
Further to the update are new automated eDM templates designed to improve customer retention, a key focus point for the company.
The new features are part of steps towards Version 2 of Shopping Ninja that will position the technology as an “Intuitive Smart Personal Shopping Assistant” that understands your shopping habits. With new features due to come out in the coming months.
As part of the announcement today, IVO along with joint venture partner The Big Smoke, launched a digital magazine called ‘The Know’. The magazine will act as a medium to connect brands, products and users with relevant information and engaging content.
IVO chairman and CEO, Gary Cohen says:
“Shopping Ninja is set for a big year this year as it starts to become a personal shopping assistant to users to get the best value from the shopping experience. In the meantime we have rolled out a host of new features to drive new user sign-ups, provides clear knowledge of the benefits of using the application and maximizes user engagement to build brand trust and loyalty”
Within a recently published report labelled Total Retail 2016, Price WaterHouseCoppers highlights the move towards online sales and consumers seeking the lowest prices possible. Shopping Ninja is well positioned to ride the wave of this new consumer trend if they can successfully grow the uptake of their Shopping Ninja technology.
S3 Consortium Pty Ltd (CAR No.433913) is a corporate authorised representative of LeMessurier Securities Pty Ltd (AFSL No. 296877). The information contained in this article is general information only. Any advice is general advice only. Neither your personal objectives, financial situation nor needs have been taken into consideration. Accordingly you should consider how appropriate the advice (if any) is to those objectives, financial situation and needs, before acting on the advice.
Conflict of Interest Notice
S3 Consortium Pty Ltd does and seeks to do business with companies featured in its articles. As a result, investors should be aware that the Firm may have a conflict of interest that could affect the objectivity of this article. Investors should consider this article as only a single factor in making any investment decision. The publishers of this article also wish to disclose that they may hold this stock in their portfolios and that any decision to purchase this stock should be done so after the purchaser has made their own inquires as to the validity of any information in this article.
The information contained in this article is current at the finalised date. The information contained in this article is based on sources reasonably considered to be reliable by S3 Consortium Pty Ltd, and available in the public domain. No “insider information” is ever sourced, disclosed or used by S3 Consortium.