IOT secures product placement in NCIS as demand soars for AirSelfie
Published 05-DEC-2017 11:54 A.M.
|
3 minute read
Hey! Looks like you have stumbled on the section of our website where we have archived articles from our old business model.
In 2019 the original founding team returned to run Next Investors, we changed our business model to only write about stocks we carefully research and are invested in for the long term.
The below articles were written under our previous business model. We have kept these articles online here for your reference.
Our new mission is to build a high performing ASX micro cap investment portfolio and share our research, analysis and investment strategy with our readers.
Click Here to View Latest Articles
Recent marketing and promotional activities undertaken by the IOT Group Limited (ASX:IOT) have delivered impressive results over the past few days, with the company selling out its AirSelfie and ROVA Stock at its major US retailers.
The company has a backlog of orders to fill as online retailers have also sold through their inventory. At the same time, IOT’s products are getting more exposure than ever before, with the AirSelfie being featured in several major ‘Christmas gift guides’ including ESPN December magazine, the USA Forbes.com website, the Huffington Post and Buzzfeed.
Executive director of IOT Group, Sean Neylon, today informed Finfeed that the company’s AirSelfie product will also be featured in a series of CBS Network television shows in the US.
The list includes the popular police drama, NCIS — the third most watched scripted show on American television with an average 10 million plus viewers in the US alone. It also includes US sitcom Superior Donuts, which draws approximately five million viewers per episode, and the show 9JKl which has a similar audience to Superior Donuts.
In addition, IOT will be featured as part of CBS’s social influencer program, with inclusions in ‘Christmas Gift Guides’ on Perseveringmomma.com, getholidayhappy.com, Lifewithheidi.com, and Thingsthatmakepeoplegoaww.com.
Regarding the latest news from IOT in relation to product placement on CBS, Neylon commented: “NCIS — one of the largest television shows in the US will be featuring the AirSelfie in early 2018 — which will be a great opportunity for AirSelfie Sales in the US and globally.
“This is not the only TV or movie interested in featuring the AirSelfie, we will advise shareholders once deals are finalised. IOT are working all possible opportunities, our US sales team this week are meeting with Apple in Cupertino California to discuss an ongoing global retail position. Our team have met with Google to discuss opportunities. AirSelfie and ROVA are on track to dominate the global Selfie Camera retail category.”
The AirSelfie will also feature in a special television segment on the USA — KCAL9-CBS in Los Angeles, and on December 9 a product placement has been secured in the Marvel show Iron Fist which will film for its second season to be aired on Netflix in the first half on next year.
Increase in demand for AirSelfie and ROVA
In mid-November, IOT kicked off a digital marketing campaign via Amazon, Google and Facebook to promote the ROVA and AirSelfie products.
The campaign prompted significant growth in retailer website traffic which has added to the current spike in demand which is exceeding supply. According to the company, orders are continuing to be received daily.
However, IOT remains a speculative stock and investors should seek professional financial advice if considering this stock for their portfolio.
In informing the market of this breakthrough on Friday, Neylon added: “Purchase Orders and re-orders are being received from all over the world and we are solely focused on building our sales and distribution network with our global partners.
“Q4 will be our best sales quarter for 2017. We are focused on building sales revenue thus increasing shareholder value. This will build a solid platform globally for 2018. We continue to grow our business internationally.
“It’s been a long journey, though we have turned the corner and we are seeing good sales growth from all distribution channels. Our efforts into planning and distribution growth are now paying dividends as we build a solid platform for strong sales over the next ten years.”
General Information Only
S3 Consortium Pty Ltd (S3, ‘we’, ‘us’, ‘our’) (CAR No. 433913) is a corporate authorised representative of LeMessurier Securities Pty Ltd (AFSL No. 296877). The information contained in this article is general information and is for informational purposes only. Any advice is general advice only. Any advice contained in this article does not constitute personal advice and S3 has not taken into consideration your personal objectives, financial situation or needs. Please seek your own independent professional advice before making any financial investment decision. Those persons acting upon information contained in this article do so entirely at their own risk.
Conflicts of Interest Notice
S3 and its associated entities may hold investments in companies featured in its articles, including through being paid in the securities of the companies we provide commentary on. We disclose the securities held in relation to a particular company that we provide commentary on. Refer to our Disclosure Policy for information on our self-imposed trading blackouts, hold conditions and de-risking (sell conditions) which seek to mitigate against any potential conflicts of interest.
Publication Notice and Disclaimer
The information contained in this article is current as at the publication date. At the time of publishing, the information contained in this article is based on sources which are available in the public domain that we consider to be reliable, and our own analysis of those sources. The views of the author may not reflect the views of the AFSL holder. Any decision by you to purchase securities in the companies featured in this article should be done so after you have sought your own independent professional advice regarding this information and made your own inquiries as to the validity of any information in this article.
Any forward-looking statements contained in this article are not guarantees or predictions of future performance, and involve known and unknown risks, uncertainties and other factors, many of which are beyond our control, and which may cause actual results or performance of companies featured to differ materially from those expressed in the statements contained in this article. S3 cannot and does not give any assurance that the results or performance expressed or implied by any forward-looking statements contained in this article will actually occur and readers are cautioned not to put undue reliance on forward-looking statements.
This article may include references to our past investing performance. Past performance is not a reliable indicator of our future investing performance.
