ACU’s political white label win

By Megan Graham. Published at Oct 17, 2016, in Technology

In news that’s sure to cause a flurry of interest, micro-donation tech company Activistic Limited (ASX:ACU) have announced a white label contract with US Congressman Joe Garcia.

The app launch follows Mr Garcia’s win of the Florida Democratic Primary, and comes just in time to provide a boost for the final Autumn leg of his campaign towards the election in November.

The app will use similar backend infrastructure to the Perth-based company’s Veterans Call app which has secured several key partnerships in the last 12 months.

This marks the company’s first US white label fundraising app, which will be used to help Mr Garcia engage his supporter base in the 2016 Congressional Campaign.

ACU partnered with content provider platform OpenDNA, who made the Jottr Elect app, to create a solution for voters that covers polling, news, in-app messaging and the ability to make donations.

An induction into the white label market

The company’s deal with the Congressman could mark an important step in the company’s progression into lucrative white label agreements.

The term ‘white label’ refers to the development of software for a third party, wherein the program is licensed to be used under their own brand. In simple terms, it means ACU’s brand is not on the final product, but it still gets paid as if it were.

White label deals are a popular practice in software development due to the fact that having a single name on the app product is more desirable and ultimately less confusing for the end user.

With the quantity of money donated to the major political parties in the US, this could have a vast impact on ACU’s scalability.

If the company can convince more politicians to get on board, this would open the way for significant ongoing revenue streams.

Any further revenue streams for ACU are of course speculative at this stage and therefore if considering this stock for your portfolio, seek professional financial advice.

ACU’s progress in this area is further proof of the commercialisation value of their Veterans Call app.

Widespread support for Garcia

Mr Garcia is running in the Western Miami-Dade County, including the Florida Keys, which collectively represents a population of 2.7 million. He is the former U.S Representative for Florida’s 26th congressional district, having been defeated in his 2014 bid for re-election.

Mr Garcia has been endorsed by Bill and Hillary Clinton, President Obama and Vice President Joe Biden.

With a groundswell of support behind him, ACU have a significant user base to tap into. Even if most users will not be aware of who created the software, its proven efficacy can easily be leveraged by ACU to broker similar deals in future.

“Working with the Garcia campaign is a great example of the versatility of Activistic’s fundraising platform,” Dylan Breslin-Barnhart, ACU’s Vice President of North America, said.

“We are honoured to work with a politician as distinguished as Joe, who President Bill Clinton has called ‘a move forward’ and ‘the right choice’. In that spirit of progress, we look forward to making Joe the first – but certainly not the last – political leader in America with a unique fundraising and communications app.”

Where to invest $1,000 right now

When the experts at Next Investors have a stock pick, it may pay to listen.

The Next Investors have been investing in ASX small cap stocks for years, with their best small cap picks yielding returns of 1,200%, 1,120%, 900% and 678%.

They have just revealed their hand-picked, FY2021 stock portfolio of high conviction long-term investments.

Click the link below to see what they are currently investing in.


S3 Consortium Pty Ltd (CAR No.433913) is a corporate authorised representative of LeMessurier Securities Pty Ltd (AFSL No. 296877). The information contained in this article is general information only. Any advice is general advice only. Neither your personal objectives, financial situation nor needs have been taken into consideration. Accordingly you should consider how appropriate the advice (if any) is to those objectives, financial situation and needs, before acting on the advice.

Conflict of Interest Notice

S3 Consortium Pty Ltd does and seeks to do business with companies featured in its articles. As a result, investors should be aware that the Firm may have a conflict of interest that could affect the objectivity of this article. Investors should consider this article as only a single factor in making any investment decision. The publishers of this article also wish to disclose that they may hold this stock in their portfolios and that any decision to purchase this stock should be done so after the purchaser has made their own inquires as to the validity of any information in this article.

Publishers Notice

The information contained in this article is current at the finalised date. The information contained in this article is based on sources reasonably considered to be reliable by S3 Consortium Pty Ltd, and available in the public domain. No “insider information” is ever sourced, disclosed or used by S3 Consortium.

Australian ASX Small Cap stocks | Why is Australia’s leading small cap publication

Founded seven years ago, is Australia’s leading and longest standing website for investor and finance news, education and expert opinion.

Published by StocksDigital, Finfeed was created to report daily on the comings and goings of ASX listed stocks in the small cap market.

As the first digital publication dedicated specifically to this space, Finfeed soon became the most trusted publication in the market, quickly garnering over two million page views – a number that continues to rise. provides its readers with informative articles that tackle the latest in market moving #ASX small cap news, plus exclusive content you won’t find anywhere else. It is aimed at those with an interest in investing, market education, company performance, start-ups and much more. is the only media organisation operating under the strength of a Financial Services License and is backed by leading journalists and analysts all with brands of their own.

The website aims to inform, educate and entertain with content that drills down into the heart of financial matters.

Finfeed is a leading source of investor and market information, with everything investors need to know about how to invest written in a way that anyone can understand. 

Over the years, the website has expanded beyond exclusively reporting on small caps, to profile Australia’s leading ASX listed small, mid and large caps as well as some of the country’s most successful CEOs and business leaders to find out what makes them tick.

Every day you will find fresh content covering:

Fast Facts

Over 4,000 articles published

Over 2.3 Million Page Views and counting

Over 10,000 followers on social media

Subscriber list growing by 2% monthly

Thanks for subscribing!