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Mile High 420: The world’s largest cannabis festival gets lit
3 minute read
Stoners unite - it’s that time of the year again.
On April 20, pot enthusiasts from around the world will head to Colorado to partake in the annual Mile High 420 festival. As the first state to legalise cannabis, Colorado has a unique history with the marijuana movement.
The event, which takes place at Denver’s Civic Center Park, sees over 50,000 people enjoy the free entertainment and assortment of food and beverage options on offer.
This year’s rendition promises to be a fresh take on the popular gathering, with emerging cannabis company, Golden Developing Solutions Inc. (OTCMKTS:DVLP), announcing the launch of its first annual 420 shared festival at the Mile High event.
“In a sense, the whole cannabis culture ultimately wants to come together to share the 420 festival experience,” DVLP CEO Stavros Triant said.
“We will be in Denver along with 75 thousand other enthusiasts, but all across the county on 4/20, there will be smaller festivals with several hundred to several thousand participants.
“We have been aggressively reaching out to the organisers of these festivals, and they are extremely enthusiastic about the idea of connecting up with us at Mile High for a shared experience,” he said.
The launch of the shared festival is a major coup for DVLP, which is developing a leading online retail marketplace for cannabis, CBD, hemp oil and vaping products.
It has recruited more than 12 different festivals to participate in the upcoming shared festival event.
“Virtually every single organiser we have contacted has immediately jumped at the chance to join our event.
“And we have a long list of additional organisers to contact over the next three weeks. The scale of the event has grown since our initial conception.
“Not only will this serve as an extremely strong platform for brand awareness for our CBD franchise, but it will also give us a potent vehicle to further accelerate our Where’s Weed brand in the locator space,” Triant added.
More about the Mile High bender
American artists T.I. and Jermaine Dupri will headline this year’s festival.
Gates open at 10am and close at 6pm – entry is free.
Ironically, despite the theme attendees are not permitted to consume cannabis on site.
Why? Despite recreational cannabis being legal in the state of Colorado, public consumption is illegal. Civic Center Park is recognised as a city-owned property and is therefore deemed as public land.
It’s not yet known if attendees will be permitted to rip a fat J on site this year, but according to reports public pot smoking was not lodged in the event permit application to the City and County of Denver.
Denver-region dispensary franchise Euflora will again host this year’s edition, after taking over from long-time organiser Miguel Lopez in 2018.
Lopez and his entourage were stripped of their hosting privileges in 2016 when long queues led to frustrated pot goers breaking down a perimeter fence, in what can only be described as an attack of the munchies.
Two people were taken into custody as hundreds of people poured into the festival unchecked by security.