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US cyber-security marketplace launches pre-IPO

US cyber-security marketplace launches pre-IPO

Published on: | by Zoe Gross

With the growing security needs coinciding with the Internet of Things (IoT) and Bring Your Own Device (BYOD) trends, as well as increased deployment of web and cloud-based business applications, cyber-security is one of the largest and fastest growing markets in the tech space.

The global cyber-security market is currently worth US$147 billion. The US portion of that market alone is US$75 billion, and is expected to grow to US$220 billion by 2020.

According to Cybersecurity Ventures, global cyber-security spending is predicted to exceed US$1 trillion cumulatively over the next five years – and US$6 trillion worth of cyber-crime damages is predicted to occur annually by the year 2021.

Given that in Australia, the number of detected security incidents rose by over 100 per cent in the past year, none of this comes as a huge surprise.

These kinds of statistics make the mission of US-based tech company, WhiteHawk, crystal clear.

WhiteHawk is a cyber security disruptor co-founded by the former deputy head of US naval intelligence, Terry Roberts. Its goal: to “empower a fearless internet”.

WhiteHawk is scheduled to IPO in early December 2017 at 20 cents. The company is currently doing a very small pre-IPO round of $320,000 at 16 cents before listing. Open to sophisticated investors, this offer is currently live on Raisebook.com. (Raisebook is a related entity of Finfeed.com’s parent company S3 Consortium Pty Ltd as defined in Section 9 of the Corporations Act 2001).

It’s important to bear in mind that investing in an IPO is highly speculative, so those considering an investment should seek independent professional financial advice.

WhiteHawk has created an online marketplace of cyber-security service providers and a patented algorithm that matches companies to their most suited providers.

WhiteHawk’s B2B digital cyber-security exchange is the first of its kind, with strong potential for market domination.

And with 82 percent of Australian corporate CEOs rating cyber-security as one of their top three risks, there’s a clearly receptive market for this kind of risk-identifying, transparent marketplace.

Here’s CEO, Terry Roberts, talking about cyber-security fundamentals:

Alongside Roberts, management also includes Barack Obama’s former chief of cyber and national security unit for the White House, Trevor Rudolph as WhiteHawk head of business operations.

WhiteHawk has extensive expertise and partnerships in machine learning and data analytics, cyber market management, strategy and brand awareness. Its partners include the US Department of Energy (DoE), FireEye, IBM Watson, Salesforce, Palo Alto Networks and Accenture.

The company currently earns revenue from lead generation agreements with cyber-security vendors in the US market.

Funds raised from pre-IPO will be will be used to launch the online marketplace, following recent beta testing and a private launch.

Those interested in learning more about the pre-IPO can visit Raisebook.com.

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