Ad-funded smart tech gains major backing

Published 28-OCT-2015 15:05 P.M.


3 minute read

Hey! Looks like you have stumbled on the section of our website where we have archived articles from our old business model.

In 2019 the original founding team returned to run Next Investors, we changed our business model to only write about stocks we carefully research and are invested in for the long term.

The below articles were written under our previous business model. We have kept these articles online here for your reference.

Our new mission is to build a high performing ASX micro cap investment portfolio and share our research, analysis and investment strategy with our readers.

Click Here to View Latest Articles

Unlockd, a fast-growing Australian digital technology start-up, has raised double digit millions in its third capital raising ahead of its major product debut in Australia and the US.

Unlockd was founded by Chris Kerrisk, Craig Watt and Matt Berriman. In founding the business, the trio were looking to pioneer a new business model for the telecommunications industry.

This isn’t an easy task in what is a saturated market.

However, the idea behind Unlockd is a unique one. It allows consumers to pay for part of their usage when they view advertising, deals and content upon unlocking their phone.

The service was launched on October 27 in conjunction with leading MVNO Lebara Mobile. It will be launched into the US early next year and it has the backing of some of Australia’s biggest and most respected business names.

Those who have invested include Matt Rockman (, Andrew Walsh (Hitwise), Gabby and Hezi Leibovich (Catch of the Day Group), Sam Mostyn (Board member, Virgin Australia & AFL Commission), Margaret Jackson (Spotless Chair), and Peter Gammell (Former MD and CEO Seven Group Holdings).

Unlcokd has also secured involvement from international investors from the US and UK on the back of support from PLC Investments from Hong Kong, led by Citibank Vice Chairman Jeff Emmanuel.

“Our group was particularly attracted to Unlockd because it is such a clever and simple innovation. It helps solve such a large problem facing the global telecommunications industry, that of falling ARPU’s (average revenue per user),” said Founder and Director of PLC Venture Capital, Jeff Emmanuel.

Matt Berriman said the Unlockd solution would change the way people use and pay for their smartphones.

Unlockd founder Matt Berriman

“This is an international game changer. It generates new revenue streams and reduces churn for Telcos, whilst giving consumers a new way to pay for their smartphone usage. It also allows advertisers to reach that holy grail of geo-targeted, full-screen mobile advertising.”

Berriman said this was a global play from day one would generate revenue immediately.

Launch partner Lebara Mobile believes consumers are crying out for more data and this model allows them to access it without blowing their budgets.

“People have become extremely sophisticated with their smartphones and are using up more data than ever,” said Lebara commercial director Michael Baxter.

“By partnering with Unlockd, we’re giving Lebara customers the option to boost their data allowance and stay connected for longer, in return for a tailored and reward-driven experience.”

Unlockd will launch in the United States early in 2016 via an exclusive partnership with a major US telecom brand.

It is expected that by the first quarter of next year Unlockd will have over 40 staff with offices in Melbourne, New York and London.

Rapid growth is on the cards and by the end of 2016 Unlockd aims to have products featuring its technology available in UK, Indonesia, India, China and Singapore.

There is a large volume of confidence from the business’ impressive investor base.

“Unlockd has a rare combination for an investor of a world class management team, a global opportunity, a unique and patented technology platform and an initial cohort of significant Telco partners who are committed to rolling this out to their customers. These are the building blocks of what I think will be a great Australian success story,” said Andrew Walsh, former CEO of Hitwise and founder of technology investor Tall Ventures.

Berriman, the former General Manager of CC Media, which was acquired by APN in 2011 said, “On the back of several significant capital injections, over the coming months Unlockd will establish itself globally and is currently on track to be turning over $50m revenue within the next year.”

General Information Only

S3 Consortium Pty Ltd (S3, ‘we’, ‘us’, ‘our’) (CAR No. 433913) is a corporate authorised representative of LeMessurier Securities Pty Ltd (AFSL No. 296877). The information contained in this article is general information and is for informational purposes only. Any advice is general advice only. Any advice contained in this article does not constitute personal advice and S3 has not taken into consideration your personal objectives, financial situation or needs. Please seek your own independent professional advice before making any financial investment decision. Those persons acting upon information contained in this article do so entirely at their own risk.

Conflicts of Interest Notice

S3 and its associated entities may hold investments in companies featured in its articles, including through being paid in the securities of the companies we provide commentary on. We disclose the securities held in relation to a particular company that we provide commentary on. Refer to our Disclosure Policy for information on our self-imposed trading blackouts, hold conditions and de-risking (sell conditions) which seek to mitigate against any potential conflicts of interest.

Publication Notice and Disclaimer

The information contained in this article is current as at the publication date. At the time of publishing, the information contained in this article is based on sources which are available in the public domain that we consider to be reliable, and our own analysis of those sources. The views of the author may not reflect the views of the AFSL holder. Any decision by you to purchase securities in the companies featured in this article should be done so after you have sought your own independent professional advice regarding this information and made your own inquiries as to the validity of any information in this article.

Any forward-looking statements contained in this article are not guarantees or predictions of future performance, and involve known and unknown risks, uncertainties and other factors, many of which are beyond our control, and which may cause actual results or performance of companies featured to differ materially from those expressed in the statements contained in this article. S3 cannot and does not give any assurance that the results or performance expressed or implied by any forward-looking statements contained in this article will actually occur and readers are cautioned not to put undue reliance on forward-looking statements.

This article may include references to our past investing performance. Past performance is not a reliable indicator of our future investing performance.


Discover Small Cap
Biotech Stocks

Join thousands of other Investors following our stock commentary for Free